You KNOW you have good products; they just need to get in front of the right people.
You're ready to reach more people and to get more more sales from strangers.

PICTURE THIS:

Someone across the country is sitting on their couch on a Sunday evening, combating the Sunday scaries with some online shopping and their favorite glass of pinot after the kids are in bed. They stumble upon your product. It's exactly what they had in mind. They add to the cart and buy without asking any questions. Meanwhile, you're climbing into bed, and right as you plug in your phone, you hear that oh-so-satisfying Etsy Sale notification...

“CHA-CHING."

You go to bed and wake up excited about your business and the people it's connecting you with.

And before you know it, your art is in homes in all the major cities.

Energize Your Etsy can help this dream become a reality.

The all-encompassing program that helps you sell to strangers

You want to know how to make scroll-stopping listings that have strangers adding to their cart.

You want your listings to land in front of people with their wallets out so that you don't have to sell to your friends and family.

You'd rather set this thing up right once and for all instead of wasting your time guessing for the next two years and missing out on all those sales in the meantime.

You know you have good products; they just need to get in front of the right people.

You want a piece of the $3.6 BILLION pie that shoppers spent on Etsy last October-December

The four part system…

1️⃣ Learn how to set up your Etsy to reach more of the 96 million active buyers.

2️⃣ Improve your customer service skills to lock in more sales from conversations + create experiences for your customers.

3️⃣ Market to your dream clients on and off of Etsy.

4️⃣ Scale to new heights with refined support systems.

Set Up.

Serve.

Market.

Scale.


What’s inside

  • First things first, you're mapping out your business and deciding how you want your Etsy Shop to look. We'll start connecting the dots so you can reach more of those dream clients that leave you raving reviews from day one! (and fewer of those customers who push all your buttons like Buddy the Elf in an elevator and then either don't buy or leave a bad review.)

  • Everything you need to show up in Etsy searches because you can't stop their scroll if you never show up in it in the first place. You'll learn specifics on Tags, Categories, Sections, Pictures, and so much more so that you reach more of the strangers who are looking for exactly what you're selling. This is THE section to help you get more eyes on your products without marketing every day.

  • Did you know that you can get banned on Etsy for not doing custom orders correctly? The most important thing: how NOT to piss off the Etsy God's. You'll also earn several different ways that you can use Etsy to create custom products and how to make the process easier for you AND your clients. If you're an artist making one-of-a-kind works of art, a stationer, or someone who loves adding that personal touch that brings tears to your customer's eyes, this one is for you.

  • After you're showing up in searches, have a queue full of orders, and an inbox full of requests, you'll have to flex that customer service muscle. You'll learn how to better understand buyers' needs, speak their language, and get them off the fence and onto your order page. No sleazy selling tactics or 36 follow-up messages, just simple strategies that help you get paid the most while also helping the buyer feel FULLY supported! A win-win. Plus, my copy-and-paste responses for if shit hits the fan or you're not sure what to say.

  • I will not be teaching you how to dance and point for TikTok videos, but I will give you a crash course on Pinterest (my favorite platform) and walk you through a lot of marketing options so you can find a cozy fit for you! I personally don't share my products on Instagram or TikTok, and I don't have an email list, but I have in the past! (the thing is, when you master the previous sections, marketing becomes a lot more optional). The bonuses really shine in this section for Etsy marketing, where we cover ads, targeted offers, and sales on Etsy.

PLUS

you'll get all this to support you through each section…

  • Etsy Meditation to set intentions.

  • Goal Setting Worksheet

  • Audio and video options

  • 3 Live Etsy Audit Recordings to see it all in action.

  • Weekly Homework to help you take specific action that works

  • The Easy Etsy Guide (ebook)

  • Support in a private Facebook Group for any questions

  • The Easy Etsy Calculator, to make sure you’re making profit

  • Access forever.

If we haven’t met, I’m Carley.

I'm a serial entrepreneur, certified Magnetic Coach®, new mom, and I’ve made over $650,000 selling on Etsy

This whole business thing started in 2014, when I started an Etsy shop. With my entrepreneurship degree in hand and the desire to do anything but go corporate, my mom and I decided to start making affordable invitations. We were NOT an overnight success.

While things did change for me overnight a few years later, there were years of failing, guessing, hoping, and wishing before I figured out the secret sauce that would take my business from making five-figure years to five-figure months. Everything changed in 2017 for my Etsy shop. I went from a few orders to having to close my shop to keep up.

The years following brought on many new lessons in hiring, growing, scaling, and business in general, but one thing remained the same; my Etsy shop continued to bring me consistent and regular orders. While my business has changed, Etsy remains one of my favorite parts of my job. So now, with my degree in entrepreneurship, coaching certification, and years of success on Etsy, I'm ready to help people take their Etsy shop to that next level.

I'm just a girl from Kansas who wanted nothing more than to make this thing work; and I’ve made more than $600,000 in sales on Etsy. If you learn how to work Etsy, I know it can work for you too!

 
 

SUCCESS STORY

“I made as much money during my first three months after the course ended than I did for the entire year before!”

Before joining the Energize your Etsy program, I was pretty confident in my Etsy shop…but I knew there was so much more to learn. The problem was that I didn’t really know how to go about it apart from guessing, testing, reformatting, and generally spending a lot more time than I had a the moment, which meant it never got done. But I needed a refresh, a push into the right direction with my Etsy shop to bring it into its next phase.

So much has changed since I completed the Energize you’re Etsy course! I have a solid plan in place for Etsy thanks to Carley’s advice and actionable steps to drive traffic and create more sales.

During my first quarter since completing the course, I made more sales and money than I dreamed my little shop was capable of. In fact, I made as much money during my first three months after the course ended than I did for the entire year before!

My favorite parts about the course were the homework lessons (I know, I’m a weird one!). But these were truly super beneficial for me and helped me narrow my focus on the sections of my shop that were the weakest and the strongest. From there, I was able to tweak little (or big) things to suit my needs. It was sometimes extremely challenging to do the homework completely, but it paid off in spades and I’m still reaping the benefits of taking the time to do this deep dive.

After selling on Etsy for 6 years, I thought I knew everything there was to know about selling well there. What I didn’t realize was that I’d hit a plateau: I was going through the same motions I’d been going through to get the same amount of sales as before. But after the Energize your Etsy course and Carley’s Etsy tricks, I learned how to push through that plateau and reach the next level of selling! Now I have the tools to take the next step up when I’m ready, which makes this course worth every. single. penny.

The Energize your Etsy course 100% changed my shop for the better. If you have an Etsy shop that’s new or you’ve been around for awhile, I guarantee you that there is so much room for improvement. Just the dedicated Facebook group alone – where we ask tough questions (and share really great feedback!– is worth the investment. There are so many things that I wasn’t aware would affect my shop in a positive or negative way until Carley shared her knowledge with me. If you want to take your shop to the next level or just expand your Etsy knowledge, this is absolutely the course you should invest in. You will NOT regret it!

—Holly from Sablewood Paper Co.

BONUSES

BONUSES

Marketing your Shop ON Etsy (with Targeted Offers + Ads)

Marketing is key in business. While I firmly believe it should come AFTER you have everything set up on Etsy, this workshop will show you my real 2022 & 2023 numbers and show you how I market right on Etsy (instead of adding in more platforms) with zero effort. 

You'll learn:

  • How to market ON etsy

  • How to use targeted offers

  • Which targeted offers get the most results

  • My Etsy ad strategy that helped me reach $100k+ on Etsy last year

  • What I recommend when starting ads for yourself

How to Increase your Conversion Rate on Etsy in 2023 ($27 Value)

What you’ll learn in this class:

  • How to streamline the checkout process so it's easy for people to buy

  • Description and listing must have's (tone, messaging, and details)

  • How to know if it's an SEO opportunity, or a conversion opportunity (or both!)

  • Maximizing what you already have, using your data and conversations

  • how to make your business more passive without changing the business model

BONUS: Etsy Boost Bundle ($199 value)

Get immediate access to:

  • How I Grew My Etsy Without Instagram (58 mins)

  • How to Sell to Strangers On Etsy (1 hour 7 mins)

  • How to Make Your Shop Visually Appealing (and Build Trust!) (43 mins)

  • Creating Systems for Your Etsy Shop (58 mins)

  • How to Run Etsy Ads Without Blowing Money (1 hour 13 mins)

  • Homework with each video + printable 16 page workbook 

Learn more about each training included here

No more guessing and stressing

WITH THE ETSY TOOLKIT ⬇️

  • The Etsy Description Template

    The 7-step template to help you write descriptions that get more sales!

    Never guess at what should be in your description again.


  • Copy-and-Paste Message Templates

    Handle the hard shit more easily. Included templates:

    Responding to reviews (2 templates)
    Asking for reviews (2 templates)
    Following-up (4 templates)
    Rush order requests (2 templates)
    Handling problems with orders (2 templates)
    Shipping questions/problems (5 templates)

  • The Etsy Photo Checklist

    The Etsy Photo Checklist is 4 part checklist so you never miss a step.

    1. Preparing to take photos

    2. Taking your product photos

    3. Editing photos

    4. Adding photos to listings

LIMITED TIME BONUS

LIMITED TIME BONUS

The Pinterest Principles Course

You're NOT lazy, but you simply do not have time to spend hours a day, or even a week to market your products. Right? And maybe currently becase of that...there's no marketing. THIS is the lazy marketing startegy that just makes sense.

Here is what I mean by lazy: I spend a few hours a YEAR on pinterest. What other free marketing strategy takes so little time!? I spend more time on Instagram in a WEEK than I do on Pinterest in a YEAR 👀 If you don't have time to market, this is truly THE ONLY "set it and forget it" marketing that WORKS. And good news…

it’s FREE when you join before 12/2

REAL RESULTS

“My views have increased by 8 times and my sales have increased in over 20 times”

“Carley seriously changed my whole mindset about Etsy! I started my Etsy shop and barely knew where to begin to make sales. Since Energize your Etsy my views have increased by 8 times and my sales have increased in over 20 times the amount!

My Sales every month have steadily gone up and it has given me more confidence in setting higher goals for the future with my Etsy shop. She gives you tips and tricks that will blow your mind to increase your reach and keep your shop activity up. She has years of experience and lays it all out for you so you can jump ahead and not go through all the learning curves most beginners have to do.

If you are on the fence about this program I would recommend it based on my personal experience.

I would have not seen the growth that I have seen as quickly as I have and I am so excited and ready to see what the future of my shop holds.

I know I will go back regularly to rewatch this program to keep myself accountable in updating and fine-tuning my shop.

So if you feel stagnant in sales and want to see more growth or are just beginning, I 10/10 recommend!”

— Sam from The Lettering Grove

“my November 2020 sales were double what my entire 2019 year of sales were!”

I opened my Etsy shop in 2015 and I let it sit until 2019 thinking it would work for itself. However, my sales were slow and inconsistent and I was feeling defeated.

Then I joined the Energize Your Etsy group where I was given the tools I needed to improve my listings and overall boost my shop.

I had seen a significant increase in traffic and sales within a month after I made these upgrades. In fact, my November 2020 sales were double what my entire 2019 year of sales were!

I truly know that implementing what I learned from the course has helped my business to grow and flourish. This course not only will teach you the necessary things that it takes to run a shop, but you can also rely on the Facebook group to answer any questions or concerns that you may have along the way.

I highly recommend joining the group!

get started today

One Easy Payment

$777

Popular

Three Easy Payments

$297

Six Easy Payments

$149

I can’t wait to connect with you in the Facebook group to answer all your Etsy Questions!

by purchasing this course you agree to our Terms and Conditions and Privacy Policy

 FAQs

  • Yes and no. We will not be doing any sort of Etsy set up (meaning day one, starting at zero set up), so be fully aware that this is for shops with a general understanding of Etsy and how it works (and by “know how it works,” I mean you have a shop or have played around and are familiar with the platform!). With that in mind, having this knowledge upfront is definitely going to save you some time and energy spinning your wheels in the future. Please note that the program is intended to do more than get you started; it's made to help you grow, so I find a lot members of this program are passed the day one set up, but you’re welcome to join at any stage!

  • YES! You can choose from 1, 3, or 6 payments. Outlined below!

  • When my clients work on their Etsy and take the action that I recommend, they report back improved search results and more sales. While I believe fully in what I teach and my student's abilities, I don't guarantee results, as those are ultimately up to you. You'll leave with your questions answered, a checklist, and a resource guide that will help you take immediate action.

  • Any! I have personal experience in custom and semi-custom wedding invitations, digital downloads, and ready-to-ship products. I have helped clients 1:1 and in this course who sell a wide variety of products! I use some stationery examples because there are a lot of stationery designers here, but I also use other examples, and the strategies apply to all types of businesses! So far, this course has helped people who do...

    laser cut products
    paper goods
    calligraphy
    woodworking
    wedding stationery and signage
    jewelry
    greeting cards
    clothing
    stickers
    prints
    digital downloads
    clipart
    party favors
    home decor
    one of a kind art

    And more! I know that you'll be able o apply what you learn to whatever industry you're in. Things like the description template are universal and easily customizable no matter what you sell.

  • Everything will live on a membership site that you can access once you purchase! As soon as you pay, you get access to all the content, including a private podcast feed where you can listen to modules and content on the go, ebooks, videos, homework, and more.

  • No worries, and no rush! This course is always open, so there is no pressure. During launch periods, there are special bonuses. The only thing you'll be missing out on are those added perks (usually worth hundreds). I do want to challenge you as well. :) How will you know when it is a good time? What if it's never convenient? How long do you want to put your business on the back burner to everything else? Finally, how would it feel to have this in your back pocket for when you ARE ready?

SUCCESS STORY

“I DOUBLED MY SALES AND THEN SOME.”

 
Coaching-storiesMargaret-04.png

“If you sell anything on Etsy, I couldn’t recommend having Carley for you more. I’ve been on Etsy since 2015 and made some sales here and there. It hadn’t been a focus of mine until I spoke with Carley and realized how many people are searching for the exact things I was selling on Etsy! At Christmas time, I sell custom Ornaments and those are my “big sellers” over the year. In 2018 I thought I sold a lot. But In August of 2019 I had Carley do an Audit for me and fixed my listings based on her recommendations. I didnt really know how to set up listings properly, but after changing things, The results were INSANE.

Here are some stats to prove this. In 2018, I made $10,443.70 on Etsy (total Years sales), with $9,750.20 of that being in the Holiday Season (10/1-12/31). In 2019 I told myself I wanted to double my Christmas sales and after my audit, here are the results. In 2019, I made $27,849.30 on Etsy, with $24,943.60 being in the holiday season alone (10/1-12/31).

Meaning I doubled my sales and then some. These numbers were a direct result of proper listings. 

Not only were the sales a huge success but the traffic, the conversion rate, etc was all because of Carley coaching on how to set up listings correctly.

Last year I had a 8.5% conversion rate and increased Etsy traffic up 366%! 

In 2018 I had 1,497 visits to my shop in December. In 2019 I had 5,680 visits. That difference is incredible! 

I took what I’ve learned and have been applying it year round, rather than just Christmas and Holidays and here are the results: Jan-May of 2019 I made $1,311.50 in sales. Jan-May of 2020 I currently have $6,289.10 all because I set up my new listings correctly."

Carley is extremely knowledgeable and an expert on Etsy. She can make suggestions, tell you what you are doing wrong, and give you insight on how to keep ahead of the game on Etsy. Not only this, she is a true supporter of you and what you are selling and has complete confidence that you will make more money and deserve to make more. She loves seeing you grow and the growth your shop experiences from making minor tweaks.

The things I had to do to my shop listings were minimal, but the information I learned from her going forward was HUGE and so has the success for my shop. 

Because of Carley I am now extremely invested in my Etsy shop and constantly looking at my stats to see areas of where I can improve and the extra money is nice too!

If you are even considering an audit or joining Carleys group coaching, make the investment now. I promise you it will pay off ten fold and you will have no regrets, only more sales! 

—Margaret, Owner of DoTellCalligraphy on Etsy
(check her out on Instagram, too!)

 
 
 
 

In this course, you’ll learn everything that Margaret did which resulted in more than doubling her sales, an 8.5% CONVERSION RATE AND ETSY TRAFFIC UP 366%

 
 
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get started today

One Easy Payment

$777

Popular

Three Easy Payments

$297

Six Easy Payments

$149