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Module 2: Creating Content

 
 

Listen to the audio only:

 
 
 

Homework

HOW TO USE PINTEREST

  1. Traditional Sense

    1. What are you going to pin?

    2. How often?

  2. As a Resource

    1. How can you use Pinterest as a resource?

    2. Is there any way that you can use Pinterest that you hadn’t thought about before?

      1. If so, how? What is required?

        1. See slide for some ideas

  3. Add Value

    1. How can you use Pinterest to add value to the clients you already have?

    2. Is there any way you can use Pinterest that you hadn’t thought about before?

      1. If so, how? What is required?

        1. See slide for some ideas 

PINNING

  1. Finding Content (Page 22)

    1. Where can you reuse content that you already have? (Instagram, Blogs, TikTok, Stories, YouTube, facebook, Website, Etsy?)

  2. Where do you want to make pins? (Page 23)

    1. Where would be the easiest place for you to design pins?

  3. What can you do differently?

    1. One of the things that can set you apart on pinterest is setting your deigns apart. What can you do different than everyone else in your field? Jot down some ideas. 

    2. Trust your instincts. Experiment with new designs, ideas, and descriptions. 

    3. Tips for making pins found in the Slides and on pages 24-28

  4. When can you make pins? This is not a weekly or even monthly, task for me. I make pins and schedule them when it feels good to me or when i have free time.

    1. What is the ideal schedule for you?

    2. Do you like having it on a calendar for accountability? If so, pencil some time in! 

  5. If you haven’t yet, start pinning! (Page 32) Upload Pins, get used to making and pinning. It gets faster and easier with practice!

    1. Start designing 5 pins

    2. Start with the most relevant board.

    3. Schedule with Tailwind if you have started using. Get your free trial here!

    4. If you’re not yet ready, that's ok. Start by jotting down some ideas or sketching things out. But know that the pictures you have now are good enough, and even just uploading them from your phone, is better than nothing!

BONUS CHALLENGE:

If you’ve been pinning for awhile, revisit old pins and make new designs with old pictures. I always try and do this a couple times a year to keep things fresh. This doesn't require me making new products, services, or blogs, it just requires a little creativity! 

OTHER

  1. Pre-work

    1. If you have not completed the prework, do that too! 

    2. Look over the first couple of chapters and see if there is anything else you’re not doing. 

  2. Read the chapters on Pinning

  3. If you haven’t started your free Tailwind Trail or you are ready to upgrade, here is a link to THE BEST deal that they offer. This is $30 off! https://promotions.tailwindapp.com/twocan-tailwind/ 

  4. Look ahead at the chapters on Tailwind

  5. If you are new to Pinterest and this feels overwhelming, Start with ONE thing. This is NOT all expected to be finished TODAY, this week, or even month. Give yourself some grace. 

  6. See this if you need help setting up the tag on your website! https://help.pinterest.com/en/business/article/set-up-the-pinterest-tag